Retail.

Our websites cleverly capture a visitors’ attention, drive sales & increase conversions.

Put simply, retail shops say we’re the best-in-class.

Over the years, especially during the last couple of years, several retail businesses in Malta had to completely rethink their selling strategy. While the retail model was on the verge of changing nonetheless, the customers’ purchasing habits and preferences also changed with it which meant that retail businesses had to act quickly and adapt accordingly.

That is where we, at NIU, come in. We can help you build your online shop; an online store that is destined for greatness. Our team is made up of professional individuals who will not let you down. We succeed in creating an excellent user experience that always adheres to your branding. We make sure that your website is mobile responsive, that its UX is strategic and, most importantly, that you customers have an ultra-easy checkout process.

The brands which have already chosen to work with us are benefiting from a wide array of features which entice their customers to embark on a beautiful buyer’s journey.

:: eCommerce Retail Online Shop

NIU offers a wide range of eCommerce solutions for the retail industry from website design, an easy checkout process for customers, digital marketing assistance and more. To set up your eCommerce business, NIU will make use of WooCommerce, a platform which has proven to be extremely successful when building online businesses. One of its main advantages is that it integrates effortlessly into WordPress. This, in turn, makes an easy-to-update website, whenever the need arises.

The team can also implement numerous filters, search options and a user-friendly site map (that includes an ‘About Us’ section, a ‘Contact Us’ section, a ‘Cart’ section, your social media icons, and anything in between) so that your customers can easily search and find what they are looking for within your virtual online store. We will also make sure that your website includes a section for discount codes and offers that is easily visible and searchable to customers as this is a major attraction point for consumers. Using WooCommerce will help us create a well organised website for you and your customers.

:: eCommerce Web Hosting

Web hosting is another important element when creating a top-notch online store. With the help of Google Cloud Platform, we can guarantee a fast-loading website with high uptime speed. Slow loading times and the inability to respond quickly to your customers’ actions and searches are detrimental. The customer will quickly bounce out of your online store and on to your competitor’s.

Google Cloud Platform guarantees that this does not happen as it provides the highest degree of security and website loading speed.

:: Stock Management Integration

Another aspect which is connected to user experience of any eCommerce website is stock management. That is, keeping track of stock and holding stock after an order is cancelled are key factors of any online website store.

Add and update product information like name, short description, regular and sale price by importing and exporting a CSV file. Otherwise, take it a step further and integrate directly with your own Stock Management System. Through this integration information will sync automatically and thus no manual intervention would be required. This is done using Shireburn, Eyesel, Retail PRO, eShop, and many more.

:: Brand Consistency & UI/UX

Your main aim is to sell your product and while you might have the perfect selling strategy, if your website is not appealing, you might miss out on a wide range of customers. Depending on your brand identity, our team will use the same colours and logos to create a consistent brand across your online store.

Our experienced UX & UI design and development team are experts at designing great experiences for our end users. Our design can help you relate with your customers, identify their needs and create solutions for your brand.

Some funky features coming your way!

:: Newsletter Module

A Newsletter is another important part of any online shop website. By means of the newsletter, companies send informational and product-focused content to their subscriber list of potential and existing customers.

:: Chat Module

Creating a dialogue between them and their customers, where they can easily ask questions and get more information about the products that they want to purchase on the online shop website.

:: Wishlist Module

Wishlists are collections of loved products saved by customers to their user account, signifying interest without immediate intent to purchase. Offering a wishlist feature is an effective way to reduce shopping cart abandonment.

:: Delivery Module

Give customers the option of pickup, local delivery, or shipping. One can set a flat rate or define specific rates for different products. Calculate and show the right rates to customers at checkout.

:: HotJar

Hotjar is very well known already by many, it remains a great tool and has more features added along the way. Great way to monitor user experience and find basis on what to improve on.

:: Abandoned Cart Module

The abandoned cart module is a super tool that helps convert more users into clients. All users that put items in the cart but never checkout can be retargeted and reminded to finish their check out, improving conversion rates.

:: Social One-Click Login Module

The social one-click login module is a no brainer. Everyone used this module at one point or another. It speeds up the checkout process and improves user experience for mobile users.

:: Waiting List Module

The waiting list module is perfect if you have products that go in and out of stock regularly. It allows users to join a waiting list and sets automated information emails when the products come back in stock, this saves a lot of manual time.

:: An Easy Checkout Process for Your Retail Store

This is where your relationship with your consumer can make or break you. If your checkout process is too complicated, your customer might quickly change his mind. Having a basic and easy-to-use checkout section is always key.

Here at NIU, we will include steps that will also make it easier for returning customers such as having the option to save their payment details. This will make your customers’ return an easier journey and that is very appealing to most customers.

:: A Mobile Responsive Application

Most of your customers will be browsing your website on their mobile or tablet devices more so than on regular computers. Here at NIU, we will make sure that your website is mobile responsive so as not to lose that segment of your audience.

If you are looking for an extra step to your retail shop, we can also build the perfect mobile app for your industry. We have built everything from single-function apps to enterprise-level. No matter what you need, we have the development support to back you up.

:: A Community That Can Vouch for You

This might seem like a small detail but having a community that can vouch for you and your online services is key for customers who are still trying to decide whether they should make the purchase from your site.

Our team can create a carousel or a home banner, often with the help of Slider Revolution, with rotating testimonials from your customers, proudly showing your credibility in the retail industry.

We can do anything at NIU to make your retail store better from designing your perfect eCommerce shop all the way to creating a mobile responsive online store. Come and have a chat with us to find out more.