Owner’s Best is a real estate agency which was established in 2003, and has focused on providing excellent service and extensive advertising to their clients. Their key values include family, honesty, and trust. With over 15 years of experience in the industry, Owner's Best offers a broad range of services and professional expertise you should rightly expect of a first rate estate agency.
They came to NIU looking for a fresh, new website with an improved position in the digital market, an excellent marketing strategy, as well as a top-notch user experience. NIU was definitely up for the challenge!
CONTENT MANAGEMENT SYSTEM
A pivotal element which guarantees that Owner’s Best has a successful online presence is the publication of industry news and insights through its blog section. During the development of the new website, NIU incorporated a powerful WordPress platform into the build, giving the team at Owner’s Best the flexibility to upload and publish blog entries in an easy way. As one can see, this real estate agency’s new website features a blog section which targets their clients and gives a lot of knowhow about real estate. This includes News, Property Guides, budgeting ideas, and so on.
As a digital agency, we know that it is vital for any business, including a real estate agency, to keep a regularly updated blog section which is relevant to their audience in the times can make a huge difference to a website level of visibility in the search engines. Not to mention that fact that blogging can help businesses greatly enhance their website’s SEO performance because it helps with a number of ranking elements. This leads to an increase in traffic to the real estate website and a greater potential for lead generation.
UX and UI design is the process of enhancing user satisfaction by improving the usability, and efficiency of user interactions on your website. Although as a digital agency we believe that creating a cutting edge website is essential for any business, creating an amazing user experience to the visitors is arguably the most important part of the process. That is, each visitor must be offered an impeccable User Experience (UX) in order to enhance their overall browsing experience.
NIU incorporated several focused filters into the site to ensure customers don’t waste their time scrolling through pages and pages of properties until they find what they are searching for. Properties from this real estate agency can easily be categorised by type so that customers can hone in on the properties they are looking for, from the get-go. This is because when it comes to real estate, visitors make split-second decisions about whether or not to move forward with a property viewing. This is not only based on the property itself, but on a variety of website design elements. That is, good UX helps visitors move between web elements seamlessly. It gives your website clarity and intuitiveness which then encourages conversions.
GDPR compliance module