Master Cellar came to NIU to design and develop an eCommerce website.
NIU was tasked with the UI/UX, design and development of the online wine store.
Minimal e-Commerce experience.
The Master Cellar has been established since 1999, with its first location being strategically positioned in the centre of the Maltese island, in the heart of Naxxar. The Master Cellar offers the shopper a vast range of over 400 different wines and over 300 spirits as well as gourmet foods, cigars and non-alcoholic beverages, making this a location to visit.
- Showcasing Collections
- Easy Checkout
- Customer Experience
The Master Cellar needed a website with a streamlined checkout process. We focused our UX phase on how to create a customer experience with as few clicks as possible.
- Add to Cart & Checkout