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Corporate Industry Web Development for Leading Law Firm

for Corporate Industry Web Development for Leading Law Firm at NIU Ltd.
One of Malta’s leading law firms tasked NIU with their web development project that captures the firm’s refreshed brand identity.
Over the years, NIU’s team has worked on a noteworthy portfolio of corporate web projects that were in need of a contemporary overhaul.

The Brief

As part of its modernisation strategy, the firm approached NIU for a website revamp to be launched in tandem with its new brand unveiling.

The website would need to host a vast amount of information and text, detailing the firm’s many services and practice areas. The firm also requested that the website incorporate a user-friendly blog and news section, which could be easily managed by a host of in-house contributors.

The NIU team was confident that it could deliver a standout final product with a simple UI that expertly met the firm’s vision for their brand.


Incorporation of SEO

To help drive more traffic to the new website, NIU integrated a Search Engine Optimisation (SEO) moduleinto the website’s technical build. All of NIU’s Content Management Systems cater for and optimise each page using SEO techniques which allow for additional customisation. The firm already boasted a wealth of evergreen blogs and up-to-date news, which is a sure-fire strategy to boost a website’s SEO quality. A constant stream of published content is crucial to positioning your website as a relevant answer to common questions entered into search engines. However, this is far from the only method to improve a website’s SEO rankings.


Corporate Web Design

Designing a professional corporate website that is content heavy is a tricky balancing act to pull off. Information overload is a real danger that can easily hinder the website’s user experience and overwhelm visitors.

NIU’s developers are experts at creating clean corporate websites that convey detailed information with clarity and conviction. The development team made good use of their well-worn utility belt of development principles for this website.

A judicious balance of white space gives the content room to breathe. Columns and grids help create a consistent structure to the content, which requires less effort from visitors to process it. Boxes and borders segment the information into easily digestible info chunks, making it easier for visitors to pick out the information most relevant to them.

NIU also develops all its websites with an ultra-reliable, intuitive Search Module that offers real-time results. The search bar function included on the firm's website makes it simple and easy for users to jump straight to the info they need.

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