Arete Ltd.

The latest website to be built by web design house NIU is the new site for Arete. Arete is a a recently set up company in the field of laboratory supply. Arete Ltd is the brainchild of Francis Micallef who has over a decade of experience in the industry. The company offers a wide range of products and services to a number of laboratory clients, from the smallest test tubes to a fully equipped laboratory.

The decision to get a new website was a no brainer for Mr Micallef, who felt that his new company definitely required a new site. NIU was chosen as Mr Micallef got a variety of excellent references from past clients of NIU

The website design is clean and sparse, in keeping with the kind of services Arete provides. The site has a large image slider on the homepage and a number of pages dedicated to the different business areas Arete is involved in, including Laboratory services and supplies, Health & Safety, Analytical services as well as student’s area, from which students can purchase lab equipment from Arete easily and with no hassle, online.

Arete.com.mt also contains all the latest news from the company, a contact form to get in touch with Arete, and a Google Maps integration so that certain pages show the user a map of where Arete is on the right hand side of the page. The site is also integrated with Google + and Arete’s Faceboook page.

On the communication front, NIUsletter, the bulk emailing system by NIU, allows Arete to communicate with its clients and newsletter database while the news section is easily updated through the CMS.

Francis Micallef of Arete said that he was extremely happy with the way the NIU team approached the design and implementation the new Arete website. Micallef’s favourite parts of the new site are the inherent user friendliness, it’s sharp imagery and it’s overall modern outlook. He appreciated that NIU quickly understood the requirements at hand, and they they provided what the company needed in a relatively short time. The presentation of the website vividly passes on the message Arete wanted to portray, which is a great success for us at NIU, and we’re very happy to hear that Arete consider this website as a valuable tool in their market interaction.