Facebook: The Power of “Like” Marketing

  A great feature of Facebook is that the messages you send have the potential to spread not just to fans but to friends of fans—known as the “multiplier effect.” Not only does this “multiplier effect” have the ability to spread marketing impressions, it also acts as a validation from a friend. Let’s take a look at a few Facebook fan pages and see how the multiplier effect might impact your marketing strategy.      

Contact us to see how our dedicated team at NIU may help you promote your website and company through Facebook.

Article courtesy of Kissmetrics. Data courtesy of businessinsider.com and comscore.com.

---